Head International Marketing,Strategic Planning,Business Develop,Team Leadership

Location: United Arab Emirates
Reference: CPC40152
Language: English

Short description

An MBA in Finance and Marketing with experience of Strategic Planning, implementation at senior level (Marketing Branding, Product Development, Business Development, PR, Customer Experience, Project Management, Mergers and Acquisitions) in Corporate, Manufacturing and the Automotive Sector resulted in the unique recognition of qualifying as a finalist at the 2003 & 2006 EBWY Awards(Emirates Business Woman of the Year). My creative nature led me to yet another International achievement- Bronze World Award (USA) in the field of Management and Marketing

Experience

Liet Corp UK, Everpure Dubai (2011 - 2019)

Management and Marketing Consultant
Develop, evolve, lead and govern business through market insight, industry’s best practice, innovative solutions, emerging trends, technical capabilities and appropriate time to market, while providing the competitive advantage.
Define deliverables, develop Marketing, Sales Business strategies within the organization’s operating model, ensuring every aspect of the architecture is thoroughly considered and effectively executed.
Develop Key Performance Indicators, Monitor, and Review Performance.
Evaluate market reactions and ensure timely adjustment of marketing strategy to meet changing market conditions. Coordinate with the Principals to streamline customer/marketing/advertising/ strategies. Prepare and present impactful presentations and Reports for the stakeholders.
Achievements:
Established the International Organizations in the Region.
Led the Multinational Organization to win an award during the first year of its inception in the Region

Dubai World-Business Excellence Centre(Ports, Customs and Free Zone) (2008 - 2011)

Head of International Marketing, Research, and Client Relationship.
Represented Business Excellence Centre, a UAE Government entity globally, as Management Consultants.
Responsible for positioning, promoting and establishing the Organization internationally.
Forging strategic partnerships.
Influenced the Clients to get a commitment, buy-in while providing direction, solutions.
Assess and understand existing, complex environment with the objective to simplify, remove
redundancies, improve efficiencies, modernize solutions, with a customer-first perspective.
Internally, collaborate with the Consultants of various practices to offer state of the art strategy to the Clients based on data analytics, customer research, and trends within the market.
Plan, formulate innovative marketing strategies for the organization's products/services to maximize market share, return on investment.
Prepared high-level Management Reports keeping the Clients abreast of their Strengths, weaknesses, and opportunities.
Achievements:
Won the Bronze World Award on creative, innovative ideas in Management, Marketing. Signed International consultancy projects in South Africa, India, Djibouti, Middle East & Australia. Received various awards on the suggestions that were implemented to optimize the efficiency, improve brand image, ROI and, reduce the cost. Within 3 months achieved International Consultancy Projects worth over 3.5millon dirhams.

Dubai World-Business Excellence Centre-(Ports, Customs and Free Zone) (2005 - 2008)

Practice Head Research and Client Relationship.
Project Management-Customer Care
Customize Measurement of Customer Satisfaction, conduct Market
Research Qualitative/Quantitative analysis for corporate development, minimize cost, maximize
efficiency and customer retention.
Assisted the Organizations in creating a customer-centric environment by extracting value from
Thick Data and Big data for game-changing product and services.
Preparation, submission of Reports for the Management.
Organized Media coverage to reflect on the values/vision, enhance the image of the client as Customer Focused, Corporate Social Org.
Ensured Corrective/Preventive measures are adopted by the Client, other Consultants for Strategic planning, continuous improvement, Corporate Governance.
Achievements:
Nominee Emirates Professional Women2006. Initiated a new concept which is called Combined Assessment Team (CAT) where Customer Satisfaction findings were fed into the Audit flow.
Ensured that Business Units are in conformity with the European Foundation for Quality Management, Dubai Government Excellence and Dubai Quality Modules, ISO Certification.
Handled international assignments for Dubai World. Achieved excellent response to research/survey. The lowest response ranged between 80%-85%. Signed and conducted the first International Assignment for Business Excellence Center / Dubai.

Education

GU University (1986 - 1988)

MBA-Master in Business Administration.

Other

Bachelors

Bachelors in Business studies